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Ride Chicago reached out to Madak for engaging and powerful digital ads. We were up for the challenge! The Madak video team rolled out to produce engaging advertisement content for our client. We go the extra mile and enjoy the process of bringing value to others.

Research

Identify the Value

Our team did thorough market research to create an effective advertising strategy that would strengthen the brand and increase awareness. We explored new advertising avenues and identified the best platforms to advertise on that would reach Ride Chicago’s target audience most effectively.

Strategize

Articulate the Message

While Ride Chicago had a good idea of where they wanted to go, we gave them a clear path to get them headed in the right direction. We brainstormed messaging and imagery that would illustrate the rush and freedom associated with riding a motorcycle.

Create

Motivate the Consumer

Our creative team produced an extensive library of photos and videos that resonated with Ride Share’s target audience. We were able to articulate Ride Chicago’s brand identity consistently with bold, exciting imagery and clear messaging.

Optimize

Track the Conversions

We put an emphasis on digital advertising through Facebook and Instagram ads. With a fresh and exciting new garage full of content to use, we helped Ride Chicago drive engagement through various social media advertising campaigns.