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Ideas

Oct 18
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Jul 28

Sell Directly on Social Media

Social media is taking over ecommerce and Facebook and Instagram are at the forefront. Facebook’s new features eliminate the cost and time consuming custom coded ecommerce site which is a blessing for startups and side hustles. What makes it even better is that it’s easy to use.   Facebook Stores... read more →
Jul 13

7 Types of Social Media Content

  A lot of times a content schedule is heavily constrained by time and budget. The idea of hiring a company to design an entire marketing campaign can seem daunting, however, with technology constantly advancing comes more options and lower prices. Photography, for example, used to be a luxury industry... read more →
Jul 08

3 Ways to Boost SEO for Free

Keep in mind before reading this, using social media properly is a great way to boost your SEO for free. There is no 100% guaranteed way to get your small business on the first page of Google but there are a lot of things that you can do to work... read more →
Jul 01

Content, Consistency and Optimization

Content is everything. It is what you put out to the world in hopes that you make an impact on readers, customers or clients. Having quality content for social media is an important investment when it comes to marketing. Quality photography and video can make or break your business on... read more →
Jun 26

Instagram Followers are Worth More

The biggest mistake I see small business make is putting all their time into Facebook and ignoring their Instagram. Although Instagram has it’s limitations (like not being able to post from you desktop) it is a very useful platform for businesses. Instagram is a platform that is made for engagement... read more →
Jun 15
Jun 06

Social Media Platforms: Where to Start

  There are an overwhelming amount of websites to promote your business online. Here is where to start: 2 Social Media Accounts Every Business Should Utilize: Social media is one of the best and most authentic ways to market your business. It also provides user friendly apps to make it... read more →
May 24

Customer Service Has to Translate to Social Media

Do you interact with your followers? Quality customer service has always been an important part of business and with an increasingly online world, customer service has to translate to social media. There are a wide variety of ways for customers to contact you. The pros: A customer who had a... read more →
May 17

Having a Responsive Website is No Longer Optional

How well does your site work on a mobile device? Adobe found that nearly 8 in 10 of consumers would stop engaging with content that doesn’t display well on their device. We’ve all been there - frustrated by a site that’s not working properly on your smartphone. Mobile optimization is... read more →
May 10

The Power of Optimization

2.8 billion people were using social media by the end of 2016 (Hootsuite). This means every day you have free access to market to 2.8 billion people through social media. In a constantly changing world, marketing through social media can seem complicated, especially if you are too busy to spend... read more →
May 03

Video Moves your Market

Copy is great for boosting SEO but video is better and here’s why: Video captivates your audience. You can’t ignore the increase in the amount of videos on social media and it continues to grow. 100 million hours of video are watched every day on Facebook (TechCrunch). People are more... read more →