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Loyal
Business Operations
Strategic Planning
Paid Media
Webflow Websites
Creative & Branding
HubSpot
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Challenge
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/ Unique marketplace as the first global app community
/ Needed stronger cohesive brand identity & strategy
/ Execute branding throughout all content
/ Mobile-dominated content
/ Apps had individual brand identities
/ Needed landing pages for each app
Solution
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/ Designed a new look for Loyal from top to bottom
/ Worked on brand strategy for both Loyal & their apps
/ Designed a new website from scratch
/ Developed new content for the website
/ Begin incorporating individual app branding with Loyal branding
/ Transformed their investor pitch deck
Highlights
/ Expanded brand book for Loyal
/ Brand guides for three featured individual apps
/ Over 100 individual app pages created for digital advertising & social media
Highlights
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