Setting Fire
to the Rain
We are a Seattle-based branding and marketing agency specializing in human-to-human connections. Every day we turn the ordinary into the extraordinary, igniting catalysts that forge long-term relationships between brands and consumers. Welcome to Madak.
Human to Human Marketing
With increasingly busy lives, consumers are looking beyond just the price-point and factoring convenience, reliability, and trust in their personal and business-buying decisions. At Madak, we specialize in forming and nurturing relationships between brands and consumers. Give us a chance to revitalize your brand, your company, and your strategy. You won’t be disappointed.
Madak Method
Research
Researching your industry and competitors helps us determine your current market position and identify opportunities for growth.
Strategize
We strategize the best way to achieve your goals, building a framework for action and placing metrics for evaluation.
Create
Wherever your brand is represented, we maximize the power of each platform and deliver seamless aesthetic continuity.
Optimize
We constantly fine-tune our efforts and amplify your brand. The Madak Method is an ongoing activity, not a one time checklist.
Legendary Veneno Tequila
Your Feathered Serpent Has Arrived
Madak Weekly
Now available on the big screen
Whether we’re on-location shooting videos, whiteboarding a rowdy strategy session, or tapping away at our keyboards, we always get to meet new people and push the limits of our creative and analytical brains. Go behind-the-scenes with the Madak team and see for yourself what we do all day.
Madak Monday
Our Favorite Day of the Week
When you’re passionate about what you do and energized by the people you do it with, Mondays are easily the best day of the week. We celebrate Mondays with weekly emails chock-full of ideas and inspiration to keep you moving in the right direction.
Guide to Storytelling in Marketing
Storytelling is an important skill for businesses, as it is one of the most effective ways to bring a brand... read more →
July 6, 2020
How do you decide what platform to advertise on?
Consider Your Audience No single advertising platform appeals to all audiences. Different demographics are on different platforms. First, know... read more →
June 29, 2020
The Subconscious Impact of a Brand
A brand is more than just a product, logo, or campaign - it covers every aspect of a company, every... read more →
June 22, 2020
5 Ways to Monitor Your Competitors
No matter which industry you’re in, you’re going to have competitors. In fact, you should be happy you have competitors—it... read more →
June 15, 2020
Text Message Marketing
Text message marketing, also known as SMS marketing (short message service marketing) is the technique that involves sending permission-based promotional... read more →
June 8, 2020
The Importance of Color Psychology in Marketing
The idea that colors impact moods, feelings, and behaviors isn’t new, but it’s good to revisit the importance of this... read more →
June 1, 2020
Inbound Marketing vs. Outbound Marketing
The average person is exposed to around 4,000-10,000 marketing messages each day, but we often don’t notice the majority... read more →
May 22, 2020
Google’s May 2020 Core Update: What You Should Know
On May 4th, Google began rolling out its Core Algorithm update, and it’s one of the biggest updates in a... read more →
May 15, 2020
Balancing Personalization and Privacy
Many marketers - including us - discuss the importance of segmentation to deliver targeted ads and emails. What we... read more →
May 8, 2020
Elevate Your Brand
Give us your info and we’ll give you ideas and inspiration to take your brand to the next level.
Baylor College of Sports Medicine
30 Second Sponsorship Commercial
